Thanks to BMart, I found out that blogger Shel Holtz, a marketing exec, has had the aha moment when it comes to associations. Read more »
If there's anyone who should be reading this, it's us association peeps. This is about a month old, but worth looking at, and pretty!
Joe Grant, association guru, has a great piece on why people join associations.
"If all these resources exist, why do individuals join your association? The answer is quite simple – for the experience. They're not joining for your newsletter. They're not attending your meeting for the open bar or buffett. They're not volunteering their time because they've got nothing else better to do."
Read the whole thing.
Several months ago, I had a conversation with Zach Wilson of Gulo Solutions about whether associations really needed to incorporate social media into their programs or not. My conclusion is it depends on what your audience is like, however it is definitely worth building capacity because in the future this stuff will simply be the way it is. Read more »
From Instapundit, a roundup of info on nonprofits in the larger economy, anchored by this piece from the Weekly Standard
Since I was in New York City visiting with some of my chapter people there, I took the opportunity to go to the ProBlogger Meetup hosted by Darren Rowse. It was a great time, and I met lots of people. Read more »
I've been sitting on this awhile, but I need to throw it out there. There is a new website called Nurse Linkup, that appears to put a professional face and focus on the 2.0 space. Since I work in a healthcare organization, I can tell you that nurses are highly fragmented but also that there are like a gazillion of them (all numbers approximate). The community is run by a for-profit company, itLinkz, based in Pennsylvania. So this is an interesting thing to throw out there. I'm gonna try to interview these folks one of these days. Seriously, I have to respect this. Read more »
Great treatment of the economics of attention over at Read/Write Web. Quote:
"The founders of AttentionTrust succeeded in defining a simple, elegant, yet encompassing set of principles that define the rules of the game, by outlining the basic consumer rights in the AttentionEconomy: Read more »
So, I found out from SimpleBits that AIGA (that's the "professional association for design") has lauched a new website design. It's beautiful, and I really like how it organizes the group's offerings. It aligns the group with how a lot of designers' sites are organized, which has to help the members feel at home.
Links to the pundits: Read more »
I knew I liked the Sunlight Foundation. Here is one of their projects, OpenCongress. It is really nice to see nonprofits engaged in the social networking arena! So cool.
